From Conservative Icon to Resistance Symbol: This Surprising Story of the Frog

This resistance won't be televised, but it could have webbed feet and protruding eyes.

Furthermore, it may involve a unicorn's horn or the plumage of a chicken.

Whilst demonstrations against the administration carry on in US cities, demonstrators are utilizing the vibe of a community costume parade. They've provided dance instruction, handed out snacks, and performed on unicycles, while police look on.

Combining comedy and political action – a strategy researchers term "tactical frivolity" – has historical precedent. However, it has emerged as a signature characteristic of US demonstrations in recent years, adopted by various groups.

One particular emblem has risen to become particularly salient – the frog. It began after recordings of a clash between an individual in a frog suit and ICE agents in Portland, Oregon, became an internet sensation. It subsequently appeared to demonstrations across the country.

"There's a lot going on with that little frog costume," says a professor, a professor at UC Davis and a Guggenheim Fellow who studies creative activism.

The Path From a Cartoon Frog to Portland

It's hard to examine demonstrations and amphibians without talking about Pepe, a cartoon character adopted by online communities during an election cycle.

Initially, when the meme first took off online, it was used to express certain emotions. Afterwards, its use evolved to endorse a candidate, even a particular image shared by the candidate himself, showing the frog with recognizable attire and hairstyle.

Images also circulated in certain internet forums in more extreme scenarios, portrayed as a historical dictator. Participants exchanged "rare Pepes" and set up digital currency using its likeness. His catchphrase, "that feels good", became a shared phrase.

However Pepe didn't start out so controversial.

Matt Furie, artist Matt Furie, has expressed about his unhappiness for its appropriation. His creation was meant as simply a relaxed amphibian in this artist's universe.

This character first appeared in comic strips in 2005 – non-political and best known for a quirky behavior. In 'Feels Good Man', which documents Mr Furie's efforts to reclaim ownership of his creation, he explained the character was inspired by his time with friends and roommates.

Early in his career, the artist experimented with sharing his art to early internet platforms, where other users began to copy, alter, and reinterpret the frog. As Pepe spread into the more extreme corners of the internet, the creator tried to disavow the frog, including ending its life in a comic strip.

But Pepe lived on.

"This demonstrates that creators cannot own symbols," states Prof Bogad. "They can change and shift and be reworked."

For a long time, the notoriety of this meme resulted in amphibian imagery became a symbol for the right. This shifted in early October, when a viral moment between an activist dressed in an inflatable frog costume and a federal agent in Portland, Oregon captured global attention.

This incident followed a directive to send military personnel to the city, which was called "war-ravaged". Protesters began to gather in droves at a specific location, near a federal building.

Tensions were high and a officer sprayed irritant at a protester, aiming directly into the opening of the costume.

The protester, the man in the costume, reacted humorously, stating it tasted like "something milder". However, the video became a sensation.

Mr Todd's attire was somewhat typical for the city, known for its quirky culture and activist demonstrations that delight in the ridiculous – outdoor exercise, 80s-style aerobics lessons, and nude cycling groups. A local saying is "Keep Portland Weird."

This symbol even played a role in subsequent court proceedings between the federal government and the city, which claimed the deployment was unlawful.

Although a judge decided that month that the president had the right to deploy troops, a dissenting judge wrote, mentioning the protesters' "propensity for donning inflatable costumes when expressing dissent."

"It is easy to see the court's opinion, which accepts the government's characterization as a battlefield, as merely absurd," Judge Susan Graber opined. "However, this ruling goes beyond absurdity."

The action was stopped legally subsequently, and troops are said to have left the city.

Yet already, the frog was now a potent protest icon for progressive movements.

The inflatable suit appeared across the country at anti-authoritarian protests that fall. Amphibian costumes were present – and unicorns and axolotls and dinosaurs – in major US cities. They were in rural communities and global metropolises like Tokyo and London.

This item was in high demand on major websites, and rose in price.

Mastering the Visual Story

What brings Pepe and the protest frog – is the relationship between the humorous, benign cartoon and a deeper political meaning. Experts call this "tactical frivolity."

The strategy rests on what Mr Bogad calls a "disarming display" – usually humorous, it's a "appealing and non-threatening" performance that draws focus to your ideas without needing directly articulating them. It's the goofy costume used, or the meme you share.

The professor is both an expert in the subject and an experienced participant. He's written a book called 'Tactical Performance', and led seminars internationally.

"You could go back to historical periods – under oppressive regimes, absurd humor is used to express dissent indirectly and still have a layer of protection."

The idea of this approach is three-fold, he says.

As activists take on the state, humorous attire {takes control of|seizes|influences

Noah Hicks
Noah Hicks

A tech enthusiast and writer passionate about exploring emerging technologies and sharing practical advice for digital growth.